Plans are dead without execution; they are merely words on paper. Execution is how you make your dream a reality.
Having a plan means nothing if energy is not put into its execution. Remember our trip to Paris. We can have a beautiful laid out plan, but if we don’t get up and get on the plane, our plan is dead.
Plans become alive only when we execute them. Execution is what transforms an idea into a company. Execution is what takes our hopes, plans, and visions and turns them into something we can actually see, taste, touch, and feel.
To execute means to do, to get the job done. Nike describes this best, “Just do It.”
The work required to run a business will sometimes feel like all you did was purchase a job. The list of things that need to be checked off can become never-ending and overwhelming, but we must prioritize and spend time on the key activities because it is not possible to do everything. Your business plan will help define which activities and tasks are creating Value and which ones are creating Waste. Your strategic business plan will help you understand what to execute, so we can Increase Profits and Decrease Stress.
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